/marketing-discovery Please fill out the following form as detailed as possible. We will use this information as critical data to drive your marketing strategy. 1General2Business3Marketing4SEO5Thank you General Company Name Point of Contact for Marketing First Last Point of Contact Email Enter Email Confirm Email Point of Contact Phone Business Website B2B or B2CB2BB2CBothGeographic FocusLocalRegionalNationalInternationalAt a high level, what are your products/services?How is your product/service offering different from your competitors?What is the first and most important message your brand should communicate?*Do you have a slogan or tagline? What is the most profitable aspect of your business? What is the least profitable aspect of your business? Please List Your Competition List at least five competitors, please. Is there a competitor that you admire most? If so, why?What existing organization does what you do best? Marketing What is the ultimate marketing goal of your organization?What is missing from your current marketing & communication efforts?Be specific if possible. Not just "we need marketing" but rather "we aren't communicating our value", "a service that's profitable we aren't highlighting", etc...Who's business do you not have that you want to have? If you could target to your ideal client, who would that be? Who should we be targeting in our marketing efforts?Are you using a marketing platform? Yes No Unsure Which platform(s)? Do you have a Google Ads account?YesNoWhat keywords or phrases would your ideal client search to find your product/service? List at least five keywords for us to begin your marketing, please. Describe briefly any ideas you have for marketing.What is your annual advertising spend/budget?12,000 or less12,000 - 20,00020,000 - 50,00050,000 - 100,000100,000+What do you want your beginning monthly budget for your ad spend to be? We may make suggestions based on your response and our professional opinion. SEO If SEO is included in your contract, please complete this section. 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Examples: Outside of establishment, Signs, Group Photos, Work/Service, etc. Thank you for taking the time to complete this form, you have provided us with critical data to drive the branding and design for your marketing. If you did not complete the entire form, feel free to save your progress and finish it later by clicking the button below!Newsletter Opt-In* I agree to receive marketing and communication emails from STORY.By submitting this form you agree to receive email marketing communication to keep up-to-date with what's happening at STORY.
