Story Marketing Announces New Partnership with Orange Sky Student Travel
Greenville, SC — Story Marketing, a media-first digital marketing agency, announced today that it has been retained by Orange Sky Student Travel to lead a comprehensive digital marketing and website initiative designed to support the company’s next phase of growth.
As part of the engagement, Story Marketing will develop and manage a full-funnel strategy including paid search, programmatic display and video advertising, connected TV (CTV/OTT), retargeting, creative production, and the design and development of a new website. The partnership is focused on increasing brand visibility, improving lead quality, and creating a scalable digital foundation to support enrollment-driven marketing efforts.
Story’s work will align media strategy, creative execution, and website performance to create a more cohesive and measurable marketing ecosystem. This includes audience targeting across search and programmatic channels, creative optimized for both awareness and conversion, and a new website built to clearly communicate value, streamline engagement, and support ongoing campaign performance.
Orange Sky Student Travel is a full-service student group travel company headquartered in Greenville, South Carolina, focused on simplifying trip planning for educators while delivering meaningful educational experiences for students. Founded in 2016, Orange Sky partners with more than 2,200 educators and supports over 26,000 students annually through custom, all-inclusive trips that cover transportation, accommodations, activities, meals, and payment management.
“Orange Sky has built a strong, educator-first model,” said the Story Marketing team. “Our role is to support that foundation with a performance-driven marketing strategy that increases visibility, drives demand, and supports long-term growth.”
Story Marketing partners with growth-focused organizations to turn marketing investment into predictable results. The agency specializes in paid media, programmatic advertising, website design, and creative production, working closely with clients to ensure strategy, execution, and measurement stay aligned.
For more information about Story Marketing and its services, visit storyagency.co.
Media Contact:
Story Marketing
hello@storyagency.co
Share Article
