Latest News

Element Smart Control Systems & STORY

By Ben Pettit / November 11, 2021

STORY is pleased to announce it has been retained for marketing services by Element Smart Control Systems. Element Smart Control Systems is a home automation company. Their team is made up of home automation and audiovisual experts who are committed to bringing their clients’ visions to life. Their goal is to make the home automation process simple and easy for builders, contractors, and homeowners. Element’s home services include full-home automation, audio, home theater, video,…

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Mary Placito

STORY adds Placito as an Account Manager

By Ben Pettit / October 12, 2021

Mary Placito has joined STORY, a leading digital marketing firm serving the Southeast, as an Account Manager. Placito comes to Story from the Community Journals where she was a Marketing Representative and before that she served as a Marketing Analyst with AVX Corporation. A 2015 graduate of Niagara University, she has volunteered with the Salvation Army and Greenville Humane Society in the community. “Mary brings a lot of skills and new ideas to our…

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Don’t Eat That Cookie

By Ben Pettit / June 14, 2021

If Joanna Gaines makes it, I probably need it.  That is at least the lesson that advertisers, marketers, and data miners have learned from my internet shopping habits over the past few years thanks to cookies, and I’m not talking about Chips Ahoy.  What I am referring to are the little windows that you have invariably seen pop up on almost every website you have visited in the past 18 months. Many of them…

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