Latest Insights

Sexton Griffith & STORY

By Ben Pettit / August 18, 2020

STORY is proud to announce it has been retained for marketing services by Sexton Griffith.   Sexton Griffith is a custom home builder in the Upstate South Carolina region. The founders, Barry Griffith and Kevin Sexton have designed and built custom homes together for 28 years. Their focus for their family-run company is based not solely on building beautiful homes, but also on building relationships with their clients in the process.   STORY is…

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STORY Featured on Creative Market

By Ben Pettit / February 12, 2020

We’re so excited to announce that STORY Agency and our CEO, Ben Pettit, have been featured in the article, “Top 10 Web Design Trends for 2020” on Creative Market! Ben discusses website builders and their increasing popularity due to the simplicity and ability to make on-demand changes. “As this year comes to a close, we look toward the new year with excitement for the web design trends for 2020. The past year was filled with…

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Remarketing vs. Retargeting: What You Need to Know to Grow Your Online Business

By Ben Pettit / September 30, 2019

  Every internet-using person has encountered both remarketing and retargeting strategies from many different companies continuously throughout a typical day on the internet. These are the “random” banner ads for that product you were just browsing for that pop up on websites such as Facebook and your favorite news site (retargeting), or the recurring email with information from a home goods store you get every day (remarketing). Though some of these ads appear random…

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