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10 Steps to Building an Email List That Drives Business Growth

By Jonathan Tribble / November 22, 2024

An email list isn’t just a collection of addresses—it’s a powerful asset…

Why Email Marketing is Important for Small Businesses

By Story Marketing / November 20, 2024

Businesses constantly search for the most effective ways to connect with their audience and stand out in a crowded marketplace. While social media platforms and paid advertising campaigns often grab the headlines, there’s a tried-and-true method that consistently delivers impressive results: email marketing. Far from being outdated, email marketing remains one of the most powerful tools at your disposal. It offers a direct line to your customers and provides measurable results. Let’s explore why…

LinkedIn for B2B Advertising: 5 Strategies to Elevate Your Brand

By Jonathan Tribble / September 21, 2024

LinkedIn has emerged as the powerhouse platform for B2B advertising, offering opportunities to connect with decision-makers, build brand authority, and drive meaningful engagement. But to truly leverage LinkedIn’s potential, you need a well-thought-out strategy that goes beyond simply running ads. In this blog, we’ll explore how to use LinkedIn effectively for B2B advertising and provide actionable tips to maximize your results. 1. Define Your Audience with Precision One of LinkedIn’s greatest strengths lies in…