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LinkedIn Content Pillars for B2B: What to Post

By Ben Pettit / February 17, 2026

LinkedIn Content Pillars for B2B: What to Post Full article content…

The 5 LinkedIn Profile Mistakes Killing Your B2B Lead Generation

By Ben Pettit / February 17, 2026

The 5 LinkedIn Profile Mistakes Killing Your B2B Lead Generation Your LinkedIn profile is your digital storefront. It is the first thing prospects see when they receive your connection request or message. And according to our data, 90% of your prospects will check your profile before responding to you. Yet most B2B professionals treat their LinkedIn profile like a digital resume, listing job titles, responsibilities, and a generic summary. That is a massive missed…

LinkedIn Sales Navigator vs Standard Search: Which One Actually Works for B2B in 2026

By Ben Pettit / February 17, 2026

LinkedIn Sales Navigator vs Standard Search: Which One Actually Works for B2B in 2026 If you are serious about B2B lead generation on LinkedIn, you have probably asked yourself this question: Is Sales Navigator worth the investment, or can I get results with free search? It is a fair question. Sales Navigator costs $79.99 per month for a Professional plan, or $99.99 for Professional+ (which includes InMail credits and unlimited profile views). That is…