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In Search Engine Optimization
SEO stands for Search Engine Optimization, and it refers to the process of optimizing a website to improve its ranking on search engine results pages (SERPs). The goal of SEO is to increase the quantity and quality of organic (non-paid) traffic to a website from search engines. Why is organic traffic important? Organic traffic is…
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The Hub and Spoke content model is a powerful SEO strategy to optimize your website for search engines and improve user experience. This approach offers numerous benefits, including: Enhanced topical authority communication to search engines Better internal linking Targeting a wider range of keywords Improved information architecture Enhanced user experience Comprehensive customer journey support A…
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Ever wonder how a website gets ranked on Google?? Or, at least wanted an idea of how to be on the first page of search results?? Check out this excellent chart from Moz. SEO experts guess that there are about 200 different factors that play into search engine rankings. Google does not simply display arbitrary results for searches. Its search algorithm takes all of these ranking signals into account before presenting the results because…
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